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Smoothie Franchises-An Overview

The smoothie business has been booming in the recent years. Statistics show the sales are growing year by year, and predictions reveal that sales will grow further in the coming years. The cause of this is because more people understand the benefits of a healthy lifestyle and have taken the measures that are necessary to live this kind of life. People know smoothies as nutritious beverages hence they are becoming popular as consumers drink them as meal replacements, after workouts or as snacks. A number of people who have an entrepreneurial spirit have taken advantage of the popularity and have ventured into smoothie franchises making great earnings.

There are several smoothie franchises that these entrepreneurs can pick from. However, there are particular conditions the business proprietor must meet to purchase a franchise. First, they should have some liquid capital of amounts that range from $50,000 to $250,000 depending on the brand of the franchise. For people who cannot raise the liquid capital, they can apply to get a business loan but this option demands lots of consideration. Another essential condition is the person’s net worth which should be $100,000 at the least. Besides these, they have to be interested in the food industry and manage to handle a company.

Smoothie businesses have both drawbacks and benefits. The most noticeable benefit is the name recognition that the company gets. Customers often purchase from a brand they may be conversant, so a franchise comes not only with a name, but with the customers too. Not only does the business owner get an established brand but they get support from the franchise in the form of training in managing the company and procuring supplies and the ingredients. Even for first timers, there is less work involved in establishing the business and marketing their products as these resources are already provided. However, these gains usually do not come cheap. The entrepreneur must pay a franchise fee and monthly franchise fees also which amount to about ten percent of the gross sales. There is also a less need for innovation and creativity when owning a franchise because the franchise owner is bound by the terms of the contract. They should adhere to these terms especially on marketing and menu offerings.
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The decision on whether to franchise or not is dependent on how the business owner wants to run their business. If they relish pressure and risk and desire some flexibility, they can opt to come up with their smoothie brand and refuse the offers from smoothie franchises. On the other hand, if they prefer organization, more stability, and less pressure then they should opt for franchising.
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To make the choice that is best; it could be wise for the business proprietor to learn more about Smoothie franchises.